“Wagyu Olympics” which judges the excellence of branded cattle from all over Japan took place.
Watch and try to unveil the mystery of Japanese Wagyu. English, French and Chinese Subtitles are available (Spoken only in Japanese).-
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The oldest Fordson tractor in Japan confirmed in Gunma Prefecture
GUNMA, May 3 – A Fordson Model F, the world’s oldest mass-produced tractor model, found in the village of Tsumagoi in Gunma Prefecture is attracting people’s attention after a local folk museum confirmed it to be the oldest existing tractor of the kind in Japan. The tractor is owned by Kenji Kaneko, 73, a resident of Tsumagoi who repairs and sells tractors. Kaneko obtained it roughly 30 years ago from a bereaved family of a rancher in Shizuoka Prefecture. The 20-horsepower tractor had been sold at about 10 million yen in today’s value. Although it was rusted and didn’t run when he got it, Kaneko disassembled it, put it back … Continue reading
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“Gohan Oishiku Itadaki-MAFF!!” Official MAFF videos featuring freshly cooked rice build buzz before the golden week holidays
TOKYO, May 3 – “Let’s cook and enjoy delicious rice!” As part of the efforts to increase domestic rice consumption, the Ministry of Agriculture, Forestry and Fisheries of Japan (MAFF) began posting its official videos to talk about the delight of rice and the joy of cooking rice. The ministry’s official YouTube channel Buzz Maff has joined the initiative launched by Japan’s agricultural cooperatives group (JA Group). Its first official video on rice garnered several tens of thousands of views by featuring the first close encounter between a popular Buzz Maff duo and Japan’s farm minister, Kotaro Nogami. The national campaign to boost rice consumption was launched by the National … Continue reading
Posted in Farm Policy, Food & Agriculture
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Wakayama farm coop worker wins contest for men promoting snacks
WAKAYAMA, May 1 – Aki Okazaki, 25, who works at an agricultural cooperative in Wakayama Prefecture, won an online contest participated by male employees from 30 confectionery makers nationwide promoting snacks of their companies. At the contest, Okazaki, a worker at JA Kinan, promoted dried Japanese plums, the farm coop’s new product. “I am honored,” Okazaki said. “I would like to make use of this achievement to promote sales of local specialties.” The contest, organized by confectionery firm Yamaboshiya Co., Ltd., solicited votes online between late March and mid-April and announced the results on April 23. It received 15,325 votes. “To be honest, I was quite surprised by the result … Continue reading
Posted in Cooperatives, Food & Agriculture
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JFOODO’s “Wagyu 100%. TV” hits 1.5 million views worldwide
TOKYO, Apr. 18 - “Wagyu 100%. TV,” a series of videos produced by the Japan Food Product Overseas Promotion Center (JFOODO) is becoming popular among its target viewers, that is, the consumers in Taiwan and Hong Kong. Through visits of a Japanese on-screen talent Shoei at several wagyu-producing prefectures, it unveils the secret to raising excellent wagyu cattle. Such videos, JFOODO believes, will help it communicate effectively, “Japanese wagyu is a genuine wagyu, and it is different from WAGYU-brand beef produced outside Japan.” A total of eight episodes have already been posted, with some on the visits at wagyu producers in Yamagata, Shiga, Miyazaki, and Kagoshima and others on how to … Continue reading
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Future ambitious 4th-generation dairy cattle farmer run for postponed Olympic torch relay in Fukushima
FUKUSHIMA, Apr. 5 – The boy began his run in the schoolyard in Abukuma Highlands in Fukushima Prefecture, Japan. Holding the torch aloft, he placed his feet firmly on the ground. Due to the Covid-19 outbreak, the Tokyo 2020 Olympics and Paralympics have been postponed for one year. The torch relay for the peaceful festivities, which is billed as the “Recovery Olympics” by Japan, set off on March 25 at the J-Village sports complex in the prefecture struck by the 2011 earthquakes and nuclear crisis. The 16-year-old boy, Ryoji Sakuma, was the third torchbearer in the seventh section on the first day in Katsurao Village. He ran a lap of … Continue reading
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