“Wagyu Olympics” which judges the excellence of branded cattle from all over Japan took place.
Watch and try to unveil the mystery of Japanese Wagyu. English, French and Chinese Subtitles are available (Spoken only in Japanese).-
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UN proclaims 2025 as International Year of Cooperatives to help raise awareness about contribution of cooperatives to SDG implementation
TOKYO, Nov. 18 – The United Nations (UN) decided to proclaim 2025 as the International Year of Cooperatives to share the roles and values of cooperatives and their contributions to socio-economic development and the achievement of the Sustainable Development Goals (SDGs) internationally and increase public awareness. The UN decision was announced in Japan by the Japan Co-operative Alliance (JCA) on November 17. The UN sets up an “International Year” to highlight critical global themes and encourages its member countries and related parties to strengthen their activities. It’s the second time for the UN to declare the International Year of Cooperatives, following the one in 2012. On November 3, 2023, The … Continue reading
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Japan’s longest windbreak forest turns gold as leaves change color
HOKKAIDO, Nov. 7 — A bright golden line of trees stands out against green wheat fields and brown Chinese yam fields in the town of Memuro, Hokkaido, as larches and Sakhalin spruces which make up Japan’s longest windbreak forest are turning color. The 9.2-kilometer-long, 65-meter-wide forest, located west of Prefectural Route 62, was designated by the central government as a windbreak forest in 1922. The forest helps weaken the strong winds descending the Hidaka Mountain Range and reduce the impact of the winds blowing away or drying the soil. A farmer who conducts crop rotation near the windbreak, growing wheat and beets, says the forest protects the crops from being … Continue reading
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ZEN-NOH completes lineup of Nippon Yell brand gummy candies from Japan’s all 47 prefectures
TOKYO, Nov. 14 – On November 13, 2023, the National Federation of Agricultural Cooperative Associations (ZEN-NOH) completed the lineup of its Nippon Yell brand gummy candies made with fruits unique to each of all 47 prefectures in Japan. In just over two years, it released a total of 63 kinds, drawing consumers’ attention as the products that offer the fun of choosing. In September 2021, ZEN-NOH released the first line of Nippon Yell Gummy Candies, 28 kinds featuring 21 prefectures. Since then, the all-Japan gummy series sold more than 20 million bags by September this year. On November 13, ZEN-NOH released “Nippon Yell Gummy made of Mio Shizuku Strawberry from … Continue reading
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Pure rice sake Shinkame collaborates with the giant turtle monster Gamera
TOKUSHIMA/SAITAMA, Nov. 11 － Shinkame, junmai pure rice sake made from 100 percent Awayamadanishiki brand rice produced in Tokushima Prefecture, collaborated with the special effects film Gamera The Giant Monster in commemoration of the release of a new series. The collaboration version of Shinkame, meaning holy turtle, comes in a bottle with a limited edition label design in which the logo of a turtle is replaced with Gamera. Shinkame is produced by Shinkame Brewery in Saitama Prefecture using rice cultivated in an area covered by JA Awashi, a local farm coop in Awa, Tokushima Prefecture, strictly selected based on soil quality. The limited edition is marketed under the name GAMERA … Continue reading
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Over 50 mini trucks gather from all over Japan at Tokyo Mobility Show 2023
TOKYO, Nov. 4 – “Kei Truck Market” was held in Tokyo on November 3, 2023, to sell local products on the beds of Japanese mini trucks dubbed keitora in Japanese. Farmers and several keitora ichi (kei truck market) associations gathered at the venue with more than 50 mini trucks carrying processed products and seasonal agricultural produce, and the venue was full of people enjoying shopping. The event was part of the Japan Mobility Show, an exhibition of the latest automotive technology at the Tokyo Big Sight in Koto Ward, Tokyo. One of the most popular attractions at the market was an all-you-can-pack sale of green peppers by a truck that … Continue reading
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