“Wagyu Olympics” which judges the excellence of branded cattle from all over Japan took place.
Watch and try to unveil the mystery of Japanese Wagyu. English, French and Chinese Subtitles are available (Spoken only in Japanese).-
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Japan’s Foreign Ministry launches campaign on Japanese rice for diners in Beijing and Shanghai, also promoting online retailers
TOKYO, Jan. 23 – On January 24, the Ministry of Foreign Affairs of Japan launched a campaign to promote rice produced in Japan in cooperation with Japanese restaurants in two major cities in China. A total of 26 Japanese restaurants in Beijing and Shanghai are providing specialty meals using rice from Japan, such as hitsumabushi (grilled and chopped eel on rice) and yaki-onigiri (grilled seasoned rice balls). The campaign is also to introduce the diners Internet shopping sites that sell Japanese rice. This way, it intends to make more people buy and eat them and expand the exports. For 19 days until February 11, 12 sushi bars and izakaya casual … Continue reading
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Insects attract attention as the wonder food of the future
TOKYO, Jan. 10 – Insect eating, which has traditionally been common in Japanese rural villages, is recently drawing attention, with an exhibition held in Ina, Nagano Prefecture, and a pub in Tokyo offering dishes of edible insects such as grasshoppers. The United Nations’ Food and Agriculture Organization (FAO) has also been promoting edible insects as the potential food source of the future. Insects – popular menu item and important source of food to fight hunger At Rice and Circus, an izakaya pub restaurant in Tokyo’s Takadanobaba district which mainly serves game meat, many customers ask for a combo dish with six varieties of bugs. The dish, although priced rather high … Continue reading
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Abe renews pledges to advance farm reform and trade deals
TOKYO, Jan. 23 — Japanese Prime Minister Shinzo Abe has renewed his pledges for agricultural reform and early entry into force of recently-signed trade deals at an opening of a new session of parliament. But he didn’t specifically mention his intention to overhaul the nation’s largest farmers’ group as he used to. In a Jan. 22 policy speech at the first regular parliamentary session of the year, Abe said: “I will push to reform the entire sectors of agriculture, forestry and fisheries.” He also said he will seek early entry into force of the Comprehensive Progressive Trans-Pacific Partnership (CPTPP) and the Japan-EU free trade agreement. “Japan, as a standard bearer … Continue reading
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Japan’s rice flour group promotes gluten-free with new labels
TOKYO, Jan. 14 — The Japan Rice Flour Association (JRFA) is introducing two new labels for rice flour products: Non-Gluten and Recommendation. It aims to give consumers clarity and to capture an expected increase in demand for gluten-free products. The JRFA, founded in May 2017, consists of Japanese flour millers and farmers. As the incidence of gluten sensitivity and irritable bowel syndrome increases, the demand for rice flour as a gluten-free alternative to wheat products, such as bread and snacks, is expected to rise. This has prompted the JRFA to make a move. Last December, it created a standardization system that certifies gluten-free products. It is now in the process … Continue reading
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TPP-11 members to sign revised trade pact on March 8 in Chile
TOKYO, Jan. 24 — One year after President Donald Trump pulled the United States out of the Trans-Pacific Partnership (TPP), the remaining 11 members have ironed out differences and agreed to sign a revised pact on March 8 in Chile. Senior TPP-11 officials settled the remaining differences in the new TPP — the Comprehensive Progressive TPP (CPTPP) — at two-day talks in Tokyo that ended on Jan. 23. “We want to get the agreement to take effect as soon as possible,” Japanese Economy Minister Toshimitsu Motegi told reporters after the meeting. “I’m convinced Canada will sign up.” The CPTPP will come into force after ratification by six of the 11 … Continue reading
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