“Wagyu Olympics” which judges the excellence of branded cattle from all over Japan took place.
Watch and try to unveil the mystery of Japanese Wagyu. English, French and Chinese Subtitles are available (Spoken only in Japanese).-
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Japanese restaurant chains starring domestic melon desserts to spur consumption
TOKYO, Jul. 14 – Several restaurant chains are introducing desserts featuring fresh melons grown in Japan. Cakes and parfaits with a lot of the fruit in season will hopefully pull in more customers and loosen up their wallets to help the foodservice industry hit hard by the new coronavirus outbreak. Sweets Paradise is a chain restaurant with an all-you-can-eat dessert buffet with stores in and the west of the Kanto east Japan area. On July 10, it started offering a limited-time dessert buffet featuring melon. The plan includes cut melon, special melon cakes, drinks, and, most importantly, one whole melon per group, which was the most popular attraction last year. … Continue reading
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Tottori Prefecture starts online auction of Tottori beef in Taiwan in a bid to boost exports
TOTTORI, Jul. 4 – Tottori Prefecture has begun an online beef auction in Taiwan using social media in an effort to promote the local specialty Tottori wagyu beef. The prefecture hopes to maintain and expand beef exports which have recently been declining amid the COVID-19 outbreak. Blocks of sirloin steaks and fillets are put on sale on a Facebook page of a meat wholesaler in Taiwan and buyers write down their bid prices in the comment section. The first auction, held on May 29 on the page specially created for Tottori beef, attracted 76,000 views, as a meat wholesaler live streamed the event, showing different beef cuts and explaining their … Continue reading
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Farmers in Kumamoto severely hit by floods and mudslides
KUMAMOTO, July 6 – Farmers in Kumamoto Prefecture in the southern Kyushu region, hit hard by floods and mudslides caused by torrential rain, are finding their lives changed drastically, with their farmlands and facilities severely damaged. A 78-year-old rice farmer of the Tagawa district in the town of Ashikita, Kumamoto, was at a loss what to do with his rice paddies filled with mud. On July 5, the Self-Defense Forces completed rescue works at a site in Tagawa where a landslide occurred and local residents began restoring the roads. “The whole place looked like an ocean,” the farmer said, recalling the rainfall that became heavier than ever in the early … Continue reading
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More than 150 hectares of Japan’s forestlands acquired by foreign firms in 2019: forestry agency
TOKYO, Jun. 30 – Forestlands in Japan acquired by foreign firms totaled 163 hectares in 2019, the total area topping 150 hectares for seven years in a row since 2013, according to the Forestry Agency. Eighty percent of foreign companies which obtained forestlands said they made the purchase to hold the forests as assets. In order to mitigate concern among local residents, the agency is asking buyers to present the purpose of purchasing forests. The agency has established a forestland clearing approval system which requires companies to obtain approval from prefectural governors to clear forestlands of a hectare or more. The governors give approval to projects that involve forest clearing … Continue reading
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Japanese Tatami yoga mat building buzz overseas
FUKUOKA, May 24 -Colorful tatami-like yoga mats made of Japanese igusa soft rush grass are becoming popular worldwide. They have high moisture absorbency properties and odor eliminating effect. “Their good aroma makes it easier to do nasal breathing, which is an essential part of yoga,” and “their surface never gets sticky even when you are sweaty,” some said. The product is called “Tatami Yoga.” It’s designed and commercialized by Ikehiko Corporation, an igusa product planner and producer based in Oki Town, Fukuoka Prefecture. The mats are made of igusa grown in Kumamoto and Fukuoka Prefectures. Igusa, dyed in red, blue, and all other beautiful colors, is woven in a traditional … Continue reading