“Wagyu Olympics” which judges the excellence of branded cattle from all over Japan took place.
Watch and try to unveil the mystery of Japanese Wagyu. English, French and Chinese Subtitles are available (Spoken only in Japanese).-
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Farmers rally with tractors calling for sustainable rice production
TOKYO, March 31 — Farmers on tractors and people of consumers’ cooperatives rallied on March 30 in Tokyo, calling on the public to think about how farmers can produce rice in a sustainable way. Some 4,500 people and 33 tractors and agricultural vehicles took part in the rally, dubbed the “peasant uprising in the Reiwa era,” in various parts of central Tokyo including Aoyama, Omotesando and Harajuku. Similar rallies were also held in 13 other prefectures such as Hokkaido, Toyoma and Fukuoka. Farmers led by tractors marched through the streets extending 3.2 kilometers for about an hour, holding banner flags and placards saying “We love rice” and “No villages, no … Continue reading
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ZEN-NOH Akita to sell Sachihokore finest-quality rice in bags designed by popular illustrator from Akita
AKITA, Mar. 29 – The Akita branch of the National Federation of Agricultural Cooperative Associations (ZEN-NOH Akita) will sell a limited number of Sachihokore finest-quality rice produced in Akita Prefecture in 2-kilogram bags featuring an original illustration by popular illustrator Nagi from Yuzawa City in the prefecture. The rice bag has an illustration of the side face of a young woman and cherry blossoms in full bloom. A person from ZEN-NOH Akita in charge of the unique rice project hopes that consumers will enjoy both Nagi’s illustration and Akita rice. Nagi is popular among young women for her style of drawing many facets of women adorably. So far, she has … Continue reading
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Hokkaido farmers spread snow-melting agents on fields ahead of spring plowing
HOKKAIDO, March 21 — Farmers in Iwamizawa, Hokkaido, are busy spreading snow-melting agents on their fields to prepare for spring plowing. Wheel ruts created on the snow-covered fields by tractors offer a rare view of a “one-stroke sketch” patterns that can be seen only in early spring. One morning at 6 a.m. when the temperature hit minus 10 degrees Celsius, members of Tap Factory, a company in the city that produces rice and wheat on land totaling some 150 hectares, set out to do the work. Using tractors, they spread over the fields shatter-resistant, snow-melting calcium carbonate fertilizers containing carbon black. Wheel ruts slowly turn black and snow starts melting … Continue reading
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Osaka/Kansai Expo pavilion “EARTH MART” unveiled contents on theme of “Thinking about life through food”
Osaka, Mar. 19 – Before the official opening of the Osaka/Kansai Expo, its Signature Pavilion, “EARTH MART,” unveiled its contents centered on food on March 18. Kundo Koyama, a Japanese radio and television scriptwriter, produces the pavilion. The theme of the pavilion is “Thinking about life through food.” Visitors can experience the food life cycle through exhibits such as art objects made from withered vegetables, a monument crafted from a large number of chicken eggs, and an exhibit showcasing meat packs and livestock birthing scenes. One of the main exhibits is the “Marketplace of Life,” which illustrates the total amount of food a person consumes throughout their lifetime. In a … Continue reading
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Shoes made in Iwate Prefecture from Iwate Tankaku cattle leather make debut
IWATE, Mar. 16 – Shoes made of leather from Iwate Tankaku cattle, a rare Japanese shorthorn breed that accounts for less than 1% of beef cows in Japan, have made a debut. This is the first time that domestic cowhide has been used as shoe material by Regal Corporation. The long-standing shoemaker in Japan began producing them at its two factories in Iwate Prefecture. The all-new leather shoes are made entirely in Iwate, from the materials to the making. Iwate Tankaku cattle are raised on pasture with their parents from spring to autumn in a low-stress environment. Therefore, its leather has an excellent texture, a lower fat content, and quality … Continue reading
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