TOKYO, May 31 — Japan will set up a farming community site where food producers and makers and trading companies can build on their successes by helping each other to access benefits from potential models.
The governing Liberal Democratic Party (LDP) committee that promotes agricultural exports on May 30 complied a recommendation list to present the administration led by Prime Minister Shinzo Abe.
Setting up the farming community site is in the recommendation list.
The list also includes strengthening marketing of the Japan Food Product Overseas Promotion Center (JFOODO), which has export strategy for seven agriculture sectors: wagyu beef, rice flour, green tea, sake, wine, craft beer and fishery products.
The JFOODO now plans to allocate spending on promotion and advertising in different foreign media in 2018. It will also increase product lines to expand exports.
The move coincides with the government setting a target to boost the annual value of Japan’s agricultural exports at 1 trillion yen by 2020.