“Wagyu Olympics” which judges the excellence of branded cattle from all over Japan took place.
Watch and try to unveil the mystery of Japanese Wagyu. English, French and Chinese Subtitles are available (Spoken only in Japanese).-
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JA Fukushima to build future with SDGs to dispel nuke anxiety
FUKUSHIMA, March 14 ― A farmers’ group in Fukushima prefecture has emphasized the need for implementation of the UN’s Sustainable Development Goals (SDGs) and its relevance in the context of Fukushima, which has been hit hard by the 2011 earthquake and nuclear disaster. JA Fukushima Mirai (future) has included the need for the successful implementation of SDGs in its three-year action plan that starts from 2019. It aims to dispel rumors about its safety in the wake of the meltdown at the Tokyo Electric Power Co.’s No.1 power station in the prefecture in 2011. Fukushima has set a target of more than 51 percent of local produce to be certified … Continue reading
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Japan’s Fundodai Goyo unveils new soy sauce with no color
KUMAMOTO, March 6 ― Fundodai Goyo Inc., a Kumatmoto-based maker of soy sauce and miso, has unveiled its new product: soy sauce with no color. To celebrate its 150th anniversary this year, Fundodai Goyo developed the new shoyu, which flavors and seasons like regular soy sauce, color but without reddish-brown color. With no color, the new product doesn’t darken the color of foods. One bottle, or 100 ml, costs 500 yen (about 4.45 dollars).
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JA Hokkaido opens a café in Tokyo to promote local products
TOKYO, March 1 ― A Farmers’ group in northern Japan is seeking to promote their products at a newly opened café in Tokyo, as the farmers are facing an influx of dairy imports due to the landmark trade deals such as the Japan-EU Economic Partnership Agreement. The agricultural cooperatives in Hokkaido, also known as Hokuren, has opened a new outlet “Milkland Hokkaido→Tokyo” at the busy shopping district of Jiyugaoka. The café offers menu that uses Hokkaido-grown farm products such as rice, corn and dairy products. It also offers cooking classes that also use locally made products.
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Ehime teens win national tourism contest ideas for foreigners
SHIKOKUCHUO, Feb. 27 ― Japanese high school students in the Shikoku region has won a national award for their idea to draw foreign tourists to their local attraction: Bonsai. Four students from Doi High School in Ehime prefecture identified the local Akaishi pine is something special to offer and proposed a trip to the Shikokuchuo city to make it a travel destination for foreign tourists. Now, local bonsai co-operatives and a travel company have tied up to realize the students’ idea. They organize a seven-day, six-night trip to the city, which charges 19,800 yen per person. The first trip will be offered to eight foreigners who live in Japan and … Continue reading
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Japan’s JA Bank unveils new animal character image
TOKYO, Feb. 23 ― The Norinchukin Bank, the financial arm of Japan’s agricultural cooperatives, also known as JA Bank, has unveiled its new animal character image, Yorizo. Yorizo is merging the two Japanese words of “yorisou” or being considerate of someone’s feelings and “zou” or elephants. It is designed to alight JA Bank’s new business strategy of listening to its clients carefully.
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