Category Archives: Others

Ehime teens win national tourism contest ideas for foreigners

SHIKOKUCHUO, Feb. 27 ― Japanese high school students in the Shikoku region has won a national award for their idea to draw foreign tourists to their local attraction: Bonsai. Four students from Doi High School in Ehime prefecture identified the local Akaishi pine is something special to offer and proposed a trip to the Shikokuchuo city to make it a travel destination for foreign tourists. Now, local bonsai co-operatives and a travel company have tied up to realize the students’ idea. They organize a seven-day, six-night trip to the city, which charges 19,800 yen per person. The first trip will be offered to eight foreigners who live in Japan and … Continue reading

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Japan’s JA Bank unveils new animal character image

TOKYO, Feb. 23 ― The Norinchukin Bank, the financial arm of Japan’s agricultural cooperatives, also known as JA Bank, has unveiled its new animal character image, Yorizo. Yorizo is merging the two Japanese words of “yorisou” or being considerate of someone’s feelings and “zou” or elephants. It is designed to alight JA Bank’s new business strategy of listening to its clients carefully.

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Okayama Prefecture to strengthen protection of intellectual property rights abroad for its fruit brands

OKAYAMA, March 18 – The Okayama Prefectural Government will strengthen protection of intellectual property rights abroad for brands of peaches and grapes developed in the prefecture, amid the increase of usurped patent applications filed outside Japan. Starting in fiscal 2019, the prefectural government will conduct research on cases of infringement of intellectual property rights and prepare to register fruit varieties and trademarks in foreign countries, especially in Southeast Asian nations, in addition to Taiwan and Hong Kong which are the key export destinations for fruits produced in Okayama. Okayama Prefecture allocated 7.16 million yen for the project in the fiscal 2019 draft budget, more than triple the amount of 2 … Continue reading

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Miss World Japan candidate appointed as Green Ambassador

TOKYO, Feb. 19 ― Japan’s forestry agency has appointed Reika Fujimoto, one of final candidates for Miss World Japan 2019, as green goodwill ambassador to promote the awareness and importance of Japanese forestry tradition. Fujimoto, 26, a former member of the Takarazuka Music School in western Japan, becomes the fifth of the country’s green goodwill ambassador. For one year, she will attend events related to Japanese forestry.

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Women in agriculture hand down experiences of March 2011 earthquake and tsunami

FUKUSHIMA/MIYAGI, March 9 – Eight years have passed since the March 2011 earthquake and tsunami, and women engaging in agriculture in the disaster-hit Tohoku region are trying to hand down their experiences to future generations to raise awareness toward disaster prevention. Storytelling with picture boards Yoko Oka, 58, who evacuated to the city of Fukushima from Namie, Fukushima Prefecture, following the Fukushima No. 1 nuclear plant accident, tells her stories as a disaster victim using kamishibai paper picture boards. Her storytelling spread through word of mouth and now she travels nationwide half the month. She even performed in France in March 2017. “It is my role to convey the grief … Continue reading

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